Caroline Blythe is a market researcher with a breadth of experience in commercial and social research. Four years in London were followed by seventeen years with Quaestor in Leeds. Since the sale of Quaestor to Optimisa Caroline’s focus has included personal development via Volunteering for Victim Support. She combines her volunteering with freelance research and copywriting.
“I’ve learnt the most in my life at times of change. It makes you be honest.”
Caroline has a depth of experience in staff recruitment, personnel development, training delivery and pastoral support. She also has thorough knowledge of, and some good anecdotes, from a broad range of Blue Chip clients including Finance, Retail and Manufacturing.
Area of Expertise
Market research, volunteering and marketing strategy.
Two professional achievements in the last 5 years
As a Board Director, Caroline worked with a growing team of committed people that saw the business expand and develop, increasing in multiple sector expertise, in employee numbers and in profitability.
View of continuing professional development (CPD)
I learnt the most in my life at time of change. It tests and refocuses your self worth. It makes you be honest about who you are and what you can do.